Microsoft: more people are switching from Macs to Surface than ever before
Microsoft has been targeting Mac users with its Surface commercials recently, and it appears they might be paying off. The software giant claims that November was the “best month ever for consumer Surface sales,” following a number of Black Friday deals on the Surface Pro 4. Microsoft still isn’t providing sales numbers, but the company claims “more people are switching from Macs to Surface than ever before.”
Microsoft cites “the disappointment of the new MacBook Pro” and its trade-in program for MacBooks for tempting people to switch to Surface. Again, Microsoft refuses to provide numbers but vaguely claims “our trade-in program for MacBooks was our best ever.”
Alongside the Surface sales, Microsoft is also expanding on the availability of the new Surface Book with Performance Base. The most powerful Surface Book is now available in Australia and New Zealand, and will arrive in Austria, China, France, Germany, Hong Kong, Japan, Switzerland, and the UK early next quarter. Microsoft isn’t providing and sales guidance for its Surface Studio, or any news on when the all-in-one PC will be available outside the US.